DesignLearning Design

Learning design is so much more than cutting and pasting text and images. It is about understanding the psychology of learning and designing learning experiences that engage, excite and enable people to practice, store, retrieve and apply the learning.

Designers have expertise in how learning experiences can be designed.

There are a number of factors and principles that underpin a design and recommendations, including:

  • Knowledge about learning theories and how those work online and in face to face environments
  • Ability to create different types of  learning activities
  • Create ways to engage students through the learning experience
  • Ensure learning activities are aligned to learning outcomes

Developing Wizardry with the Stories We Weave

As a learning designer I believe in the power of stories to sustain attention. Our brains are attracted to the stories we weave in which the characters struggle and eventually surface unknown abilities to triumph over adversity. This is why our Learning by Design course is so successful. It places the learner at the heart of the story, this helps learners to absorb information, connect it to their own experience and make decisions using critical thinking skills to influence outcomes “I have a story to tell you,” is a simple and powerful sentence yet it focuses attention time after time. The [...]

2023-12-29T18:18:37+00:00Categories: Learning Design|Tags: |

Learning – press pause this isn’t working

She’s there, the attendance register says so, ticks will go into boxes and records of learning will be kept. But she’s there in body only, her mind is elsewhere. She thinks is this Learning? I need to - press pause this isn’t working Today’s class is about the history of learning and development, apparently considerable transformations have occurred in the field of L&D, leading to the amazing learning opportunities she can provide today. I would be motivated by goal orientated objectives, not a list of content coverage There are too many objectives; I need less to help me [...]

Learning Design and The Art of Seduction

  One of the most important, difficult and common decisions that designers of learning make is whether to add interesting text, sounds, or visuals to learning material. This is a decision about Learning Design and The Art of Seduction. We want to arouse interest,curiosity, engagement but it's important to know when these elements seduce learners and when they become a distraction. The first step in our seduction process is arousal. We can arouse interest in our learning solutions in 3 ways mentally, emotionally and physically.         Cognitive Arousal Cognitive arousal is about mental stimulation and application. A [...]

2023-12-27T20:46:53+00:00Categories: Learning Design|Tags: |

The Curse of Knowledge

Learning designers have many tools and resources at their disposal these days so it’s easy to understand why they would choose to throw all of them at every development challenge in the hope of making  something stick. Today I have been reviewing a blended learning programme. I use the words  “Blended and Learning” loosely to describe this product which contained everything but the kitchen sink and would be better described as a crime against learning. The bigger crime is that somebody bought it and considered it a suitable vehicle for compliance training.  Are you suffering from The Curse of Knowledge [...]

2023-12-30T11:29:38+00:00Categories: Learning Design|Tags: |

Design Crimes in Learning & Development

Recently I have been “Optimising” a huge library of learning and development materials for an organisation who wish to transfer traditional teacher-focused learning to a flexible blended approach. The collection of  learning materials has been "designed" by a variety of individuals and consists of a mixture of styles, templates, fonts, this is a mistake, a design crime! The approach has diluted the organisations branding and provides no consistency for learners. This issue is relatively easy to address since in the future the material will be presented via a variety of methodologies aimed at producing learner-focused experiences which were simply not [...]

2023-12-30T11:30:35+00:00Categories: Learning Design|Tags: |

Feedback is the food of progress, sometimes it doesn’t taste nice

I admire and encourage people who can express their creativity with whatever tools are available, but having access to PowerPoint and Clip Art does not make you a learning designer. I have owned a hammer for many years but that doesn't mean I can build a house. So when a customer asked me to update some materials created by a friend of his family and make them available on-line, diplomatic feedback was required. The customer operates in a business that is audited regularly for compliance had realised when preparing for an up and coming audit that there were gaps, misinterpretations, or occasionally complete ignorance among staff [...]

2023-12-30T11:38:41+00:00Categories: Learning Design|Tags: |

Media Misdemeanours in the Middle East

While developing a competency framework for a large telecoms provider in the Middle East I was interviewing middle managers who occupied a range of roles. One manager was involved in marketing the organisations products and services. An aspect of our conversation focused upon advertising and the challenge of appealing to a variety of market segments in an environment where cultural taboos impose strict rules on what can and cannot be shown in public. The conversation provided a useful reminder of those social and cultural taboos, and of the importance of carefully selecting media for training and development events in the [...]

2023-12-30T11:42:15+00:00Categories: Learning Design|Tags: |
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