Every piece of white space had been filled with a riot of colour and the document could easily have been mistaken for a colouring book issued at a child’s tea party.
I began to look at the content from a learner’s perspective. Why this piece of learning was important, was not clear, and therefore it lacked meaningful goal specific content and contained no opportunity for learners to reflect, or confirm understanding and have recognition of that sense of achievement.
Business outcomes were not defined so learners had no idea of the relevance of the information to their job and the potential consequences of failing to pay attention to these important compliance issues.
Learning is Like Yogurt….it has a use by date
I asked my customer what he thought the problem was with embedding the learning and why these materials and any post learning initiatives had failed to do that. His response was not particularly complimentary to learners; however, he did make one very important point that enabled me to build a compelling case for a complete redesign of the content and that was “the learners haven’t used the knowledge, so they forgot it”.